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This course covers what everything business
people need to know about accounting and finance. It is directed
toward the businessperson who must have financial and accounting
knowledge but has not had formal training in finance or accounting-perhaps
a newly promoted middle manager or a marketing manager of a small
company who must know some basic finance concepts.
The entrepreneur or sole proprietor also needs this
knowledge; he or she may have brilliant product ideas, but not the
slightest idea about financing. The goal of the course is to provide
a working knowledge of the fundamentals of finance and accounting
that can be applied, regardless of the firm size, in the real world.
It gives nonfinancial managers the understanding they need to
function effectively with their colleagues in finance.
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